augmented (hyper)reality

Augmented (hyper)reality is Keiichi Matsuda’s reconsideration on everyday urbanisms through virtual tools. What would happen if we liberate Internet and digital media from screens out into open public space? His interface allows pedestrians to have a multi-layered home/city surrounding them 24 hours. One could select the pattern of the street we walk along, its advertising billboards, or even special weather warnings. Cities could then be physically built as random as possible, using either green Chroma background style or trashed materials. Like shooting special (d)effects, each person could adjust his daily way to work into a promenade along a Caribbean beach… But also the Augmented City would also be a paradise for censored and controlled spaces.

Augmented City 3D from Keiichi Matsuda on Vimeo.

“The architecture of the contemporary city is no longer simply about the physical space of buildings and landscape, more and more it is about the synthetic spaces created by the digital information that we collect, consume and organise; an immersive interface may become as much part of the world we inhabit as the buildings around us. Augmented Reality (AR) is an emerging technology defined by its ability to overlay physical space with information. […] It may lead to a world where media is indistinguishable from ‘reality’. The spatial organisation of data has important implications for architecture, as we re-evaluate the city as an immersive human-computer interface.”

[source, image & video>Augmented (hyper)reality  by Keiichi Matsuda via supercolossal]

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